by Marius Cloete | Jan 13, 2021 | Your Moulds as a Business Strategy
I have several prosperous clients who can trace their success to when they took a few steps back and asked themselves, “How can I penetrate specific markets whilst maintaining a cost-effective investment in production moulds?” Instead of buying moulds for...
by Marius Cloete | Aug 27, 2019 | What to Expect
I understand the manufacturing side of your business. I’ve worked in it, created methods and equipment and trained staff, contributing more than is required. I made more mistakes, and I’ve been wrong more often than most people, because I’ve...
by Marius Cloete | Aug 27, 2019 | What to Expect
I’ve been making moulds for the wet-cast concrete industry for more than 25 years. Products cast from these moulds feature in some of the most prestigious building developments in South Africa. Over the years, I’ve developed ways of making polyurathane...
by Marius Cloete | Aug 27, 2019 | What to Expect
Irrespective of the application of your product, your product shapes must shake hands with other products in the same Modular Shape Group, and even with products from different groups. Modularity is the single most critical consideration for creating demand for your...
by Marius Cloete | Aug 27, 2019 | What to Expect
We don’t live in a perfect world. Things go wrong despite our best intentions and adherence to best practices. We truly endorse Seth Godin when he says, It’s obvious that the most highly-leveraged moment in every brand’s relationship...